protected View getView(int position, View convertView, ViewGroup parent) {
    AccountHolder holder;
    if (convertView == null) {
      convertView = layoutInflater.inflate(layoutResourceId, parent, false);
      holder = new AccountHolder();
      holder.accountRow1 = (TextView) convertView.findViewById(R.id.accountRow1);
      holder.accountRow1.setTypeface(GothamFont.BOLD);
      holder.accountRow2 = (TextView) convertView.findViewById(R.id.accountRow2);
      convertView.setTag(holder);

    } else holder = (AccountHolder) convertView.getTag();

    Account account = getItem(position);

    holder.accountRow2.setText(getAccountRow2(account));
    holder.accountRow1.setText(getAccountRow1(account));

    return convertView;
  }